DISQUS

Ant's Eye View: Some word-of-mouth on "Word of Mouth Marketing"

  • Patrick Plawner · 2 years ago
    Hi Sean.

    Another book I am going to buy today. Sounds very interesting !
  • Andy Sernovitz · 2 years ago
    Thanks, Sean!
  • Connie Bensen · 2 years ago
    I think that if I were to choose 2 books that are must reads, I would choose 'Word of Mouth Marketing' & 'Naked Conversations'.

    I love how Andy uses 'stuff'' and 'things' to describe his concepts. He had many practical tips that are good common sense principles to follow like the 'tell a friend' idea.

    Linking to your blog tonite in celebration of the new WLW beta! Tell Joe & his team - great job! Our community will love the updates! thanks! :)
  • tomob · 2 years ago
    Yes, Andy is a great guy and really knows his word of mouth. Perhaps our paths will cross at the WOMMA fest later this year - we (MotiveQuest) are presenting as well.

    Tom O'B